Plan to Access
Plan to Access Asset:
- Create awareness: SourceEnergy Bank and Trust will create awareness among the Jamaican immigrant community in the United States about the advantages of managing their housing assets with SE B&T. The bank will highlight the benefits of its banking and wealth management services and how it can help the community grow their assets and preserve their wealth.
- Partnerships: The bank will form partnerships with local community organizations and real estate agents to identify potential clients and establish a referral program.
- Targeted Marketing: SE B&T will also use targeted marketing strategies such as social media, email marketing, and direct mail campaigns to reach out to potential clients.
Plan to Access Transfer Market:
- Competitive Pricing: SE B&T will offer competitive pricing for money transfer services to the Caribbean, which is a key market for Jamaican immigrants in the United States.
- Advanced Technology: The bank will use advanced technology to provide fast and secure money transfer services to the Caribbean. This will include telebanking and card services.
- Partnerships: SE B&T will establish partnerships with local banks and money transfer companies in the Caribbean to facilitate the transfer of funds.
Plan to Access Emerging Cannabis Market:
- Legal Compliance: The bank will ensure compliance with federal and state laws related to the sale and distribution of cannabis products.
- Strategic Partnerships: SE B&T will establish strategic partnerships with cannabis growers and producers in Jamaica to gain access to the emerging market.
- Investment Opportunities: The bank will also explore investment opportunities in the cannabis market and provide financial and wealth management services to cannabis businesses.